http://creativity-online.com/xml/rss-sections.php?section_id=896 en-us 120 http%3A%2F%2Fcreativity-online.com%2Fxml%2Frss-sections.php%3Fsection_id%3D896 http://creativity-online.com/images/logo-rss.gif http://creativity-online.com/news/watching-the-super-bowl-from-cocacolas-war-rooms/239610
Pepsi Next Comes to Play, Traffic Surges, Stadium Power Wanes]]> http://creativity-online.com/news/watching-the-super-bowl-from-cocacolas-war-rooms/239610 Tue, 05 Feb 2013 11:09 EST http://creativity-online.com/news/marketers-source-more-super-bowl-ads-from-agencies-outside-us/239607
Football May Be All-American, But International Shops Are Increasingly Making Big-Game Commercials]]> http://creativity-online.com/news/marketers-source-more-super-bowl-ads-from-agencies-outside-us/239607 Tue, 05 Feb 2013 11:07 EST http://creativity-online.com/news/creativity-super-bowl-central/239589
See all the game day (and game-day related) campaigns as well as stories on how the campaigns were made right here]]> http://creativity-online.com/news/creativity-super-bowl-central/239589 Mon, 04 Feb 2013 14:07 EST http://creativity-online.com/news/top-5-the-super-bowl-edition/239587
Our picks for the best big game ads, starring miraculous messes, comedy gods, randy seniors and more]]> http://creativity-online.com/news/top-5-the-super-bowl-edition/239587 Mon, 04 Feb 2013 13:05 EST http://creativity-online.com/news/sitdown-with-a-super-bowl-director-jon-favreau-on-samsungs-the-big-pitch/239584
Iron Man director discusses the organic evolution of comedy and the parallels between super hero movies and advertising]]> http://creativity-online.com/news/sitdown-with-a-super-bowl-director-jon-favreau-on-samsungs-the-big-pitch/239584 Mon, 04 Feb 2013 11:13 EST http://creativity-online.com/news/marketers-jump-on-super-bowl-blackout-with-realtime-twitter-campaigns/239579
Social-Media Teams at Oreo, Audi, Tide and VW React Swiftly]]> http://creativity-online.com/news/marketers-jump-on-super-bowl-blackout-with-realtime-twitter-campaigns/239579 Mon, 04 Feb 2013 10:37 EST http://creativity-online.com/news/sitdown-with-a-super-bowl-director-jake-scott-on-budweisers-brotherhood/239571
He's Carrying the Torch; Helped Father Ridley Scott on Classic "1984"]]> http://creativity-online.com/news/sitdown-with-a-super-bowl-director-jake-scott-on-budweisers-brotherhood/239571 Sun, 03 Feb 2013 10:29 EST http://creativity-online.com/news/sitdown-with-a-super-bowl-director-tom-kuntz-on-vws-get-happy-ad/239565
There's a certain art to casting and directing an ad in which a white guy from Minnesota breaks out into Jamaican patois in the office.]]> http://creativity-online.com/news/sitdown-with-a-super-bowl-director-tom-kuntz-on-vws-get-happy-ad/239565 Fri, 01 Feb 2013 18:42 EST http://creativity-online.com/news/sitdown-with-a-super-bowl-director-noam-murro-on-taco-bells-viva-young-super-bowl-ad/239538
What Was Casting of Talent Like? Hunting for Truffles]]> http://creativity-online.com/news/sitdown-with-a-super-bowl-director-noam-murro-on-taco-bells-viva-young-super-bowl-ad/239538 Thu, 31 Jan 2013 18:43 EST http://creativity-online.com/news/caribbean-community-says-vw-super-bowl-ad-isnt-offensiveits-critics-are/239513
Group Says Volkswagen Spot Actually Honors Jamaican Culture]]> http://creativity-online.com/news/caribbean-community-says-vw-super-bowl-ad-isnt-offensiveits-critics-are/239513 Thu, 31 Jan 2013 11:20 EST http://creativity-online.com/news/rewind-when-lance-armstrong-rode-in-the-super-bowl/239471
Back in 2010, Michelob Said Athlete Was Model For 'Beer Drinkers Who Lead Active Lifestyles']]> http://creativity-online.com/news/rewind-when-lance-armstrong-rode-in-the-super-bowl/239471 Wed, 30 Jan 2013 01:08 EST http://creativity-online.com/news/animal-planet-and-intonow-give-puppy-bowl-the-secondscreen-treatment/239390
Experience Will Sync With TV Show]]> http://creativity-online.com/news/animal-planet-and-intonow-give-puppy-bowl-the-secondscreen-treatment/239390 Thu, 24 Jan 2013 13:27 EST http://creativity-online.com/news/cocacola-builds-socialmedia-game-around-super-bowl-spot/239332
Result of Choose-Your-Own-Adventure Effort Will Result in Post-Game Ad]]> http://creativity-online.com/news/cocacola-builds-socialmedia-game-around-super-bowl-spot/239332 Tue, 22 Jan 2013 14:46 EST http://creativity-online.com/news/how-super-bowl-creatives-will-be-watching-big-game/239180
Tim Bayne, David Angelo, Ned Crowley and More Tell Us How They'll Spend Feb. 3]]> http://creativity-online.com/news/how-super-bowl-creatives-will-be-watching-big-game/239180 Tue, 15 Jan 2013 10:16 EST http://creativity-online.com/news/is-social-media-spoiling-the-super-bowl-ad-surprise/239161
As Advertisers Seek More Bang for Their $4 Million With Twitter and YouTube, They Compromise the Surprise -- and Risk Blending in]]> http://creativity-online.com/news/is-social-media-spoiling-the-super-bowl-ad-surprise/239161 Mon, 14 Jan 2013 11:04 EST http://creativity-online.com/news/axe-super-bowl-sweepstakes-offers-you-a-trip-to-space/239126
With Buzz Aldrin as Pitchman, Offers Chance to Win a Seat on Private Spacecraft]]> http://creativity-online.com/news/axe-super-bowl-sweepstakes-offers-you-a-trip-to-space/239126 Thu, 10 Jan 2013 16:02 EST