Creativity Online - Creativity News http://creativity-online.com/xml/rss-sections.php?section_id=18&xml=RSS2 en-us 120 Creativity Online - Creativity News http%3A%2F%2Fcreativity-online.com%2Fxml%2Frss-sections.php%3Fsection_id%3D18%26xml%3DRSS2 http://creativity-online.com/images/logo-rss.gif The Creativity Top 5: The Best Brand Ideas of the Week http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/295114
Starbucks and BBDO offer a human reminder in the smartphone era and German vacuum company Vorwerk talks love in a time of robots.]]>
http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/295114 Wed, 24 Sep 2014 10:51 EDT
Samsung's New Sitcom: K-Pop Meets 'Glee' Meets 'The Office' http://creativity-online.com/news/samsungs-new-sitcom-kpop-meets-glee-meets-the-office/295017
It looks sort of like "Glee," but with everybody singing in Korean, at a Samsung office.]]>
http://creativity-online.com/news/samsungs-new-sitcom-kpop-meets-glee-meets-the-office/295017 Wed, 17 Sep 2014 14:55 EDT
The Creativity Top 5: The Best Brand Ideas of the Week http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/294999
Zumba and 180LA get the people moving with the company's first spot and Nissan is one of the first to play up the royal baby annoucement]]>
http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/294999 Tue, 16 Sep 2014 13:15 EDT
Rewind: From Zeta-Jones to Naked Potatoes, a Look at U.K. 'Food Porn' http://creativity-online.com/news/rewind-from-zetajones-to-naked-potatoes-a-look-at-uk-food-porn/294897
Marks & Spencer's latest campaign represents an evolution of foodie advertising]]>
http://creativity-online.com/news/rewind-from-zetajones-to-naked-potatoes-a-look-at-uk-food-porn/294897 Thu, 11 Sep 2014 06:45 EDT
Gisele Bundchen Shows Off Some Serious Toughness for Under Armour http://creativity-online.com/news/gisele-bundchen-shows-off-some-serious-toughness-for-under-armour/294820
The new Under Armour endorser works out amid social media from "OMG I love her" to "She's old" and "Stick to modeling sweetie."]]>
http://creativity-online.com/news/gisele-bundchen-shows-off-some-serious-toughness-for-under-armour/294820 Thu, 04 Sep 2014 09:53 EDT
Robin Williams Remembered in Commercials http://creativity-online.com/news/robin-williams-remembered-in-commercials/294562
Apple and TBWA turned to his inspirational speech about poetry from "Dead Poets Society" for its iPad Air ad "Your Verse" earlier this year.]]>
http://creativity-online.com/news/robin-williams-remembered-in-commercials/294562 Tue, 12 Aug 2014 13:15 EDT
The Story Behind Those Sexy Chinese Peach Butts http://creativity-online.com/news/the-story-behind-those-sexy-chinese-peach-butts/294431
The latest product to go viral in China: peaches in panties. ]]>
http://creativity-online.com/news/the-story-behind-those-sexy-chinese-peach-butts/294431 Fri, 01 Aug 2014 12:00 EDT
Knucklehead Signs Leggatt, Miller Launches Digital Studio in Burbank and More http://creativity-online.com/news/knucklehead-signs-leggatt-miller-launches-digital-studio-in-burbank-and-more/294280
All the latest production moves from around the industry]]>
http://creativity-online.com/news/knucklehead-signs-leggatt-miller-launches-digital-studio-in-burbank-and-more/294280 Tue, 22 Jul 2014 18:33 EDT
The Creativity Top 5: The Best Brand Ideas of the Week http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/293925
This week: How to take care of guns in the house, an innovative way to broadcast soccer scores and more.]]>
http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/293925 Mon, 30 Jun 2014 14:35 EDT
Rewind: Before Van Damme's 'Epic Split,' There Was Its Enya Soundtrack http://creativity-online.com/news/rewind-before-van-dammes-epic-split-there-was-its-enya-soundtrack/293669
Part of what makes Volvo Trucks' ad "The Epic Split" so brilliant and bizarre is its Enya soundtrack. ]]>
http://creativity-online.com/news/rewind-before-van-dammes-epic-split-there-was-its-enya-soundtrack/293669 Thu, 19 Jun 2014 12:30 EDT
Band or Brand? Behind OK Go's 'The Writing's on the Wall' http://creativity-online.com/news/band-or-brand-behind-ok-gos-the-writings-on-the-wall/293772
Creative director approached viral stars' latest as a brand project, not a music video -- but this one had no sponsors.]]>
http://creativity-online.com/news/band-or-brand-behind-ok-gos-the-writings-on-the-wall/293772 Wed, 18 Jun 2014 11:00 EDT
The Creativity Top 5: The Best Brand Ideas of the Week http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/293743
This Week: Beards as wildlife, a colorful welcome to Cannes, Bic's universal typeface and more.]]>
http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/293743 Tue, 17 Jun 2014 12:30 EDT
'The Epic Split' and Old Spice Are Big Winners at AICP Show http://creativity-online.com/news/the-epic-split-and-old-spice-are-big-winners-at-aicp-show/293708
Andreas Nilsson, who directed the spot, was the most-awarded director.]]>
http://creativity-online.com/news/the-epic-split-and-old-spice-are-big-winners-at-aicp-show/293708 Fri, 13 Jun 2014 11:12 EDT
Creativity Top 5: The Best Brand Ideas of the Week http://creativity-online.com/news/creativity-top-5-the-best-brand-ideas-of-the-week/293667
A billboard cleans up a river and something mysterious is afoot in an Amazon ad.]]>
http://creativity-online.com/news/creativity-top-5-the-best-brand-ideas-of-the-week/293667 Wed, 11 Jun 2014 16:00 EDT
The Right Pitch: Which Is Your Favorite 2014 World Cup Anthem? http://creativity-online.com/news/the-right-pitch-which-is-your-favorite-2014-world-cup-anthem/293645
From Activia to Samsung, we're rounding up the anthems.]]>
http://creativity-online.com/news/the-right-pitch-which-is-your-favorite-2014-world-cup-anthem/293645 Wed, 11 Jun 2014 07:00 EDT
Dove 'Real Beauty Sketches' Wins Grand Effie at North American Effie Awards http://creativity-online.com/news/dove-real-beauty-sketches-wins-grand-effie-at-north-american-effie-awards/293571
Dove's "Real Beauty Sketches" effort won the top prize at the 2014 Effie Awards Gala, held Thursday in New York.]]>
http://creativity-online.com/news/dove-real-beauty-sketches-wins-grand-effie-at-north-american-effie-awards/293571 Fri, 06 Jun 2014 11:20 EDT
The Creativity Top 5: The Best Brand Ideas of the Week http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/293531
This week: Mario meets Mercedes-Benz.]]>
http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/293531 Tue, 03 Jun 2014 16:15 EDT
Push for Ultra HD TV Grows: Behind Samsung's Blockbuster 4K Gladiator Ad http://creativity-online.com/news/push-for-ultra-hd-tv-grows-behind-samsungs-blockbuster-4k-gladiator-ad/293270
The ad for a curved-screen UHD TV boasts an incredible level of detail.]]>
http://creativity-online.com/news/push-for-ultra-hd-tv-grows-behind-samsungs-blockbuster-4k-gladiator-ad/293270 Tue, 20 May 2014 14:15 EDT
The Creativity Top 5: The Best Brand Ideas of the Week http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/293293
Ikea's warm-blooded new "product" offering, another famous couple splits and more.]]>
http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/293293 Tue, 20 May 2014 09:30 EDT
The Creativity Top 5: The Best Brand Ideas of the Week http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/293197
This week's best brand ideas include images of couples wrapped in plastic.]]>
http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/293197 Wed, 14 May 2014 13:30 EDT
'The Epic Split' Wins Best of Show at the One Show http://creativity-online.com/news/the-epic-split-wins-best-of-show-at-the-one-show/293085
It's the year of Volvo Trucks -- and Jean-Claude Van Damme.]]>
http://creativity-online.com/news/the-epic-split-wins-best-of-show-at-the-one-show/293085 Fri, 09 May 2014 21:00 EDT
Mattel Teams Up With Car-Rental Agency to Rent Hot Wheels to Kids http://creativity-online.com/news/mattel-teams-up-with-carrental-agency-to-rent-hot-wheels-to-kids/293072
European tots learn the joy of play -- and rental contracts complete with late-return penalties.]]>
http://creativity-online.com/news/mattel-teams-up-with-carrental-agency-to-rent-hot-wheels-to-kids/293072 Thu, 08 May 2014 06:00 EDT
Supermarket Chain Apologizes After Advertising on Iconic Sculpture http://creativity-online.com/news/supermarket-chain-apologizes-after-advertising-on-iconic-sculpture/293048
Morrisons emblazoned a baguette on the Angel of the North.]]>
http://creativity-online.com/news/supermarket-chain-apologizes-after-advertising-on-iconic-sculpture/293048 Tue, 06 May 2014 18:31 EDT
The Creativity Top 5: The Best Brand Ideas of the Week http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/293051
This week's best brand ideas includes a Nivea ad that will help you track your kids.]]>
http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/293051 Tue, 06 May 2014 14:25 EDT
'The Drinkable Book' Will Make It Safe to Drink the Water http://creativity-online.com/news/the-drinkable-book-will-make-it-safe-to-drink-the-water/292776
Science and creativity come together in campaign for charity.]]>
http://creativity-online.com/news/the-drinkable-book-will-make-it-safe-to-drink-the-water/292776 Thu, 01 May 2014 07:00 EDT
The Creativity Top 5: The Best Brand Ideas of the Week http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/292936
This week's best brand ideas include a pizza beardkin from Boston Pizza.]]>
http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/292936 Tue, 29 Apr 2014 17:37 EDT
Droga5 Wins Top Prize for Thunderclap at 50th Andy Awards http://creativity-online.com/news/droga5-wins-top-prize-for-thunderclap-at-50th-andy-awards/292882
Thunderclap is a "crowdspeaking" platform that lets users create a campaign with a message and invite their networks to support it.]]>
http://creativity-online.com/news/droga5-wins-top-prize-for-thunderclap-at-50th-andy-awards/292882 Fri, 25 Apr 2014 12:12 EDT
Take 30 Seconds to Watch the Winners of Tribeca Film Festival's Vine Contest http://creativity-online.com/news/take-30-seconds-to-watch-the-winners-of-tribeca-film-festivals-vine-contest/292658
#6SecFilms Competition honorees unleashed "stupendous creativity" under a six-second time limit.]]>
http://creativity-online.com/news/take-30-seconds-to-watch-the-winners-of-tribeca-film-festivals-vine-contest/292658 Tue, 15 Apr 2014 14:00 EDT
See the Spot: Kevin Spacey Is E-Trade's Talent Scout http://creativity-online.com/news/see-the-spot-kevin-spacey-is-etrades-talent-scout/292643
Commercial utilizes humor but eschews singing and dancing.]]>
http://creativity-online.com/news/see-the-spot-kevin-spacey-is-etrades-talent-scout/292643 Mon, 14 Apr 2014 14:30 EDT
Forsman & Bodenfors Wins Black Cube for Volvo Work at ADC Awards http://creativity-online.com/news/forsman--bodenfors-wins-black-cube-for-volvo-work-at-adc-awards/292581
Swedish truck manufacturer wins 15 awards, including Client of the Year.]]>
http://creativity-online.com/news/forsman--bodenfors-wins-black-cube-for-volvo-work-at-adc-awards/292581 Thu, 10 Apr 2014 13:00 EDT