urn:uuid:7dffb26d-be33-03c9-388f-353889a83cf9 2013-05-21T05:53:02-04:00 Creativity Online Staff urn:uuid:e3ef7a16-51f6-dd53-5b6c-49227a6b9663

Brazil's Sky TV Lets Subscribers Record Shows by Hashtag]]>

http://creativity-online.com/news/now-you-can-record-tv-shows-with-a-tweet/241580 Mon, 20 May 2013 12:44 EDT urn:uuid:edeacb73-3641-0d46-258b-a2b9bda8334f

Leo Burnett's Ambitious Campaign to Ease Tensions Between Feuding Countries]]>

http://creativity-online.com/news/behind-cokes-attempt-to-unite-indians-and-pakistanis-with-vending-machines/241554 Mon, 20 May 2013 07:00 EDT urn:uuid:75904a4d-ae8e-9832-5228-60ffc6862364

BNP Paribas marks 40th anniversary of French Open Sponsorship with A.I.-driven effort via We Are Social]]>

http://creativity-online.com/news/tennis-pro-jowilfried-tsonga-embarks-on-robot-training-regimen-via-twitter/241522 Thu, 16 May 2013 12:42 EDT urn:uuid:be102ee9-897a-cb27-90f1-19edeebcd8ab

Droga5 Sydney Creates Bespoke Tomes For Airline's Valued Customers]]>

http://creativity-online.com/news/qantas-to-flyers-ditch-your-kindles-read-our-custom-book-collection/241506 Thu, 16 May 2013 10:41 EDT urn:uuid:55ea0201-5e67-d5af-7689-ae17804d6baf

New push out of Martin Agency aspires to move brand into icon territory]]>

http://creativity-online.com/news/oreos-new-wonderfilled-campaign-wants-to-sap-the-cynicism-out-of-your-day/241459 Tue, 14 May 2013 11:59 EDT urn:uuid:2bdcdfec-bbdc-071e-56a0-c12dcf94392e

Google Doodle shows he's best remembered as a filmmaker but his work as a commercial logo designer was spectacular]]>

http://creativity-online.com/news/a-few-of-our-favorite-saul-bass-logos/241361 Wed, 08 May 2013 00:00 EDT urn:uuid:0716b173-cb4f-1240-5c19-4faaa9971284

Integrated campaign promotes $1.4 billion terminal in New York]]>

http://creativity-online.com/news/delta-launches-t4-at-jfk-with-pop-up-terminal-personalized-billboards/235971 Fri, 03 May 2013 12:21 EDT urn:uuid:e5d49044-08c6-fbfe-6f82-afa1e7de9dec

Dozen Videos Offer Home Improvement Tips]]>

http://creativity-online.com/news/lowes-embraces-sixsecond-vine-videos-for-spring-campaign/241252 Thu, 02 May 2013 11:43 EDT urn:uuid:a1e9d01d-d55c-3d96-875b-73a6d776670d

Ogilvy & Mather Behind 190-Market Teen-Focused Push]]>

http://creativity-online.com/news/fanta-launches-play-fanta-a-global-graphicnovel-campaign/241213 Fri, 26 Apr 2013 12:43 EDT urn:uuid:12cf8f23-bad6-2d6c-485b-7006260e5db4

Behind the Tiny, But Powerful Tale 'A Boy and His Atom']]>

http://creativity-online.com/news/how-ibm-turned-its-scientists-into-atomic-moviemakers/241265 Fri, 26 Apr 2013 12:43 EDT urn:uuid:a64b6eef-3a78-d02d-ba46-422e694ab71f

Now that the retailer's creative has moved to Y&R, what will the new ads look like?]]>

http://creativity-online.com/news/jcpenney-is-back-under-tony-grangers-watch/241083 Wed, 24 Apr 2013 17:30 EDT urn:uuid:5f3d4cad-dec0-6c87-47c4-cb36864cb51c

Automaker Using Slick Short Movie to Market the $100,000 F-Type Sports Car]]>

http://creativity-online.com/news/see-jaguars-12-minute-film-starring-homeland-actor-damian-lewis/241066 Wed, 24 Apr 2013 10:36 EDT urn:uuid:7f716a30-2329-4f89-34ba-fd703ecf7154

On how deep and creative you can get around Kmart's ridiculous line]]>

http://creativity-online.com/news/sitdown-with-a-director-bob-industries-zach-math-talks-ship-my-pants/241061 Tue, 23 Apr 2013 18:14 EDT urn:uuid:bc81bd9b-086e-8097-b6d7-d454e5fb89ae

Marathon Sponsor Donates Proceeds to Charity Dedicated to Bombing Victims]]>

http://creativity-online.com/news/adidas-brings-out-boston-stands-as-one-shirt/240987 Fri, 19 Apr 2013 12:38 EDT urn:uuid:af6d761e-c3fc-9584-a34a-d8e77350e4ef

A Recognizable Name, a New Approach to Marketing and a Perfect Storm of Trends Has Jarden's Jars Riding High.]]>

http://creativity-online.com/news/ball-and-its-mason-jars-get-better-with-age--thanks-to-pinterest-diy/240911 Tue, 16 Apr 2013 11:57 EDT urn:uuid:50bed7af-bac9-30f2-aec5-c9ae6b292278

Free Publicity But No Control for the Headphone Maker Koss]]>

http://creativity-online.com/news/how-to-capitalize-on-your-brands-unplanned-star-turn-on-mad-men/240824 Thu, 11 Apr 2013 10:36 EDT urn:uuid:8ff64d9f-2ace-35d2-d96b-12c2bbae4b7e

Brand's Contest Sends Beefcake to Your Home to Service Your Household Needs]]>

http://creativity-online.com/news/liquidplumrs-hot-dirty-plumbers-come-knocking-at-your-door/239876 Wed, 10 Apr 2013 07:40 EDT urn:uuid:aaaf9e57-36c8-9cb9-a7c1-ae512bf4f92c

In Popular Spots from '70s and '80s, She'd Say the Brand Was "Hard to Beat"]]>

http://creativity-online.com/news/rewind-remembering-annette-funicelloand-her-skippy-ads/240783 Tue, 09 Apr 2013 15:56 EDT urn:uuid:f2f3728e-dbfc-0152-8888-5b385455e41b

Brand's Global Brand Ambassador Was Very Hands On in Development, Production of 'Mirrors']]>

http://creativity-online.com/news/beyonce-looks-back-at-her-past-in-new-pepsi-spot/240709 Thu, 04 Apr 2013 12:37 EDT urn:uuid:323d05a1-ea87-0dc5-744b-69d84544bba2

WWDDD: Scroll Through These Classics and Ask Yourself, 'What Would Don Draper Do?']]>

http://creativity-online.com/news/in-honor-of-mad-mens-return-see-our-favorite-ads-from-the-1960s/240702 Thu, 04 Apr 2013 10:48 EDT urn:uuid:73cb1049-639a-4a6b-64fa-2b20653d9cff

Fred and Co. Hold the Crown as the Most Popular Cartoon Characters Ever Used to Sell Products]]>

http://creativity-online.com/news/yabba-dabba-cough-flashback-to-when-the-flintstones-shilled-cigarettes--and-an-anticancer-message-too/240668 Tue, 02 Apr 2013 13:21 EDT urn:uuid:8ff7f465-d82a-b09a-467e-963a50bb6b7d

NBA Coaching Legend's Tweet a 'Teaser' for AOL Initiative]]>

http://creativity-online.com/news/phil-jackson-and-aol-team-up-to-punk-twitter/240612 Thu, 28 Mar 2013 17:56 EDT urn:uuid:cf3b4ef4-b2d1-f69b-6dae-756ecc984b76

From too many laughs to overly enthusiastic kids--the challenges of cutting the hilarious campaign]]>

http://creativity-online.com/news/behind-the-cut-charlie-johnston-and-paul-snyder-on-editing-atts-its-not-complicated/240531 Mon, 25 Mar 2013 13:01 EDT urn:uuid:be25b291-3014-815f-7694-f86f72afb0e3

Man behind camera talks kooky kids and the art of improv]]>

http://creativity-online.com/news/sitdown-with-a-director-jorma-taccone-on-atts-its-not-complicated/240525 Fri, 22 Mar 2013 18:18 EDT urn:uuid:efcf1a0c-83ea-52da-6f8b-a35b44846358

How BBDO Atlanta brought a mobile network's dry brand attributes to life with a bit of child-inspired magic]]>

http://creativity-online.com/news/are-atts-headwiggling-highfiving-kids-for-real/240524 Fri, 22 Mar 2013 18:05 EDT urn:uuid:cc83a2ef-3a86-2812-d84c-48701b28bc7c

Users Will Have To Navigate By Spotlight In Campaign From BBH China]]>

http://creativity-online.com/news/major-china-websites-plan-blackout-to-mark-earth-hour/240500 Fri, 22 Mar 2013 12:05 EDT urn:uuid:d88a7e26-67a1-e197-8d59-6f7c47635ca7

Spot Was One of Many Overseen by A-B Marketer Michael Roarty, Who Passed Away This Week]]>

http://creativity-online.com/news/rewind-1979-this-buds-for-you-commercial-featuring-lou-rawls-voiceover/240467 Thu, 21 Mar 2013 10:13 EDT urn:uuid:b140f2b0-795e-9496-348e-a2ec62b1bae6

Brand Launches New Campaign, "It's Not Your Fault" Tied to March Madness]]>

http://creativity-online.com/news/droga5s-first-coke-zero-creative-targets-men/240389 Fri, 15 Mar 2013 13:01 EDT urn:uuid:0a0e8696-b108-54ad-4779-67d3a2537044

Kitchen Appliance Marketer Introduces Diners to Its $4,000 Steam Oven But Makes Them Exercise First]]>

http://creativity-online.com/news/mieles-popup-london-restaurant-promises-calorieneutral-meals/240349 Thu, 14 Mar 2013 11:42 EDT urn:uuid:5042dfbb-bfac-0a36-1a54-0fed29bb6eab

"Waiting for 'Superman'" and "Inconvenient Truth" Producer Lesley Chilcott on the Making of Code.org's 'Code Stars']]>

http://creativity-online.com/news/how-zuckerberg-gates-dorsey-and-nba-player-chris-bosh-came-together-to-push-coding-in-schools/240252 Tue, 12 Mar 2013 17:46 EDT